Google’s Influence on the Internet, and Almost Every Organization That Relies of the Internet for Business

Seo blogs

Let’s talk about Google. After all, Google is a pretty neat organization, heck, even their headquarters’ lawns are mowed by goats, which they rent from a grazing company. But the span of their value goes far beyond their interesting landscaping methods. Google has a tremendous influence on the Internet, and all industries who rely on the internet for sales productivity and success. This is largely due to Google being the juggernaut of search engines, receiving between 65 to 70 percent of the internet search engine market share. But their influence goes far beyond just being the most used search engine, there’s a reason as to why they are #1.

65 percent of mobile Internet users rely on their smartphone or tablet to find a local business in order to make a purchase. Of this 65 percent, almost 90 percent of them used Continue reading “Google’s Influence on the Internet, and Almost Every Organization That Relies of the Internet for Business”

Top Reasons You Should Be Investing in Search Engine Optimization

Search engine optimization

Did you know that a rather astounding 92 percent of adults who spend any time during their day online in the United States perform at least one search per day? Not only is this number increasing every day, the ways in which people are making these searches has been changing quite a lot as well. More and more people are accessing the internet and preforming searches using mobile devices. If you run a website, it is important to make sure that your site looks great and ranks high in all of these kinds of searches. Here are a few reasons that you should look into investing in search engine optimization to raise your search engine rankings and responsive web design to make sure that your Continue reading “Top Reasons You Should Be Investing in Search Engine Optimization”

Getting great Google rankings

Seo news

If you want to get the traffic that your business needs to stand out amongst the competition, and bring in the customers from your target demographic that you are looking for, then it is important that you or your web site promotion team understand how to use SEO tools, SEO reporting, and SEO marketing as part of your internet marketing plan so that you can get fantastic Google rankings from Google’s “PageRank” algorithm process (named after co founder of Google, Larry Page). Over 100 BILLION global searches are conducted on the internet every single month, and about 75 percent of internet search engine users never even scroll past the first page of search results, so having great search engine rankings should be high on your online marketing priority list. One important thing to know is that organic click through generates about 25 percent higher conversion rates than equivalent PPC (pay per click) click through. Another important point to understand is that almost half of all mobile device users say that they seek out promotions, or look up product reviews, using their devices.

What this all means to you is that having great search engine optimization that gets you the Google rankings that you are looking for is key to having a strong internet marketing plan. Also, if you want to have the most success with the growing number of mobile device users, making sure that your site is optimized for mobile users is very important. Talk to your a search engine optimization firm in your area today, and learn how they can help you get great Google rankings, and about how they can recommend that you revamp your site so that it caters to mobile browser users.

Improving your search engine ranking

Online marketing

If you want to improve your search engine ranking as part of your internet marketing plan, then it is of the utmost importance that you learn more about Google. It never hurts to start off with some trivia; did you know that Googles company headquarter lawns are mowed by rented goats that are brought in from a grazing company?

Google is one of the most popular search engines being used by internet users these days. So, if you want to use SEO marketing to get better search engine rankings, it is very important that you target your Seo to work with well with how Google searches work.

Some other important things to understand when you want to get better search engine ranking is that three fourths of internet search engine users never even scroll past the first page of search results. That means that getting your page to come up in that prime search engine real estate is of very high importance if you want to get more traffic and more income. One way to get more leads is to blog a lot; companies that blog have over 400 percent more indexed pages, which can result in a lot more leads. Also remember that about two thirds of mobile internet users rely on their smart phones and tablets to find a local business to make their purchase. By the year 2014, it is projected that mobile internet usage on smart phones and tablets will become more prevalent than using a desktop computer, so your sites should be very easy to navigate using these types of devices.

Talk to some online marketing firms about using SEO to improve your sites search engine rankings. By investing in a qualified team to work on getting better search engine rankings for you, you will help your business succeed and stand out from all the competitors who want to take a bit out of your market share.